Trade Show & Webinar Follow-Up Calls
What it is
Event leads decay by the hour. A badge scan or a webinar registration is intent with a shelf life — and the vendor who calls first usually books the meeting. Most teams get to the list a week later, by email, and wonder why it underperforms.
Thaw starts dialing within 48 hours of your list export. Your caller references the event, the session, or the booth conversation, qualifies against your criteria, and books the meeting while the prospect still remembers being there.
How it runs on Thaw
- List: you export scans or registrants; we dedupe, verify direct dials, and prioritize by fit before the event ends where possible.
- Script: opens with the shared context — the booth, the session, the talk — so the call feels like a continuation, not a cold interruption.
- Dials: the list is worked hard in the first week, when conversion rates are highest, then persistently until each lead is reached or exhausted.
- Reporting: you see contacted, qualified, booked, and dead counts with recordings, so the event's real value is finally measurable.
How it's priced
$1,500 to onboard. $6,000 per block of qualified meetings. Delivered, then the next block starts. We start dialing within 48 hours of your list export.
Who it's for
- Companies spending five or six figures on trade shows with no follow-up system.
- Marketing teams running webinars whose registrants never get a phone call.
- Sales leaders who want event spend tied to held meetings, not badge scans.
List build, script, number provisioning, CRM/calendar hookup, caller training on your offer.
$1,500 to onboard. $6,000 per block of qualified meetings. Delivered, then the next block starts.
- One dedicated, trained English-speaking caller
- ~150 dials per working day
- A verified list of decision makers, built around your ICP and refreshed for every block
- Properly provisioned business numbers, monitored for reputation and spam flags
- Our own dialer with recording
- Scripts written by us, approved by you
- Call notes and recordings synced to your CRM
- Meetings booked straight into your calendar
- Weekly report: dials, connects, conversations, objections, meetings
Invoiced in USD, paid in advance, exclusive of applicable taxes and bank or FX charges. No rev-share, no equity, no hourly billing.
What counts as a qualified meeting
A qualified meeting counts toward your block only when it is an ICP-fit account, the agreed title, a confirmed need or timing, a time accepted and re-confirmed before the meeting, and the meeting held. No-shows don't count. We re-book them.
Compliance
We call business lines during business hours in the prospect's time zone, identify ourselves and the client on every call, maintain an internal do-not-call list honoured immediately, scrub US lists against the National Do Not Call Registry, and follow call-recording consent rules for the state or province we're calling into.
Invoiced in USD, paid in advance, exclusive of applicable taxes and bank or FX charges. No rev-share, no equity, no hourly billing.
Trade Show & Webinar Follow-Up Calls FAQ
How fast do you start after an event?
Within 48 hours of your list export. Send the list early — even mid-show — and we start sooner.
Can you work multiple events at once?
Yes. Lists are queued and prioritized by event date, so the freshest leads are always called first.
What does it cost?
$1,500 to onboard. $6,000 per block of qualified meetings. Delivered, then the next block starts.
Book a 15-minute call.
Tell us what you sell and who you sell it to. On the call we'll tell you honestly whether cold calling can produce qualified meetings at your price point — and if it can't, we'll say that too.