Lead Qualification Calls
What it is
Most pipelines are clogged with leads nobody has actually spoken to: form fills, old inquiries, webinar registrants, trade show scans. Lead qualification by phone turns that pile into a short list of real opportunities — and a clear record of why the rest are not.
Thaw's callers work through your lead list by phone and qualify each contact against your criteria: decision maker reached, need and timing confirmed, and structured notes written into your CRM. What comes back is a pipeline your closers can trust, with recordings behind every call.
How it runs on Thaw
- List: you hand us the lead list — inbound, aged, or mixed — and we verify direct dials before the first call.
- Script: we write a short qualification path from your criteria, so every lead is scored the same way.
- Dials: your caller works the list persistently, calling at different times of day until each lead is reached or exhausted.
- Reporting: every conversation lands in your CRM with notes and a recording, and the weekly report shows qualified, disqualified, and unreachable counts.
How it's priced
Priced per block: $6,000 USD for a block of 60 qualified conversations, where a qualified conversation means the decision maker was reached, need and timing were confirmed, and notes are in your CRM. Onboarding is a one-time $1,500.
Who it's for
- Marketing teams sitting on large lead lists that sales refuses to work.
- Companies with inbound volume that outpaces their reps' ability to call back.
- Sales leaders who want pipeline hygiene — real dispositions, not guesses.
List build, script, number provisioning, CRM/calendar hookup, caller training on your offer.
$1,500 to onboard. $6,000 per block of qualified meetings. Delivered, then the next block starts.
- One dedicated, trained English-speaking caller
- ~150 dials per working day
- A verified list of decision makers, built around your ICP and refreshed for every block
- Properly provisioned business numbers, monitored for reputation and spam flags
- Our own dialer with recording
- Scripts written by us, approved by you
- Call notes and recordings synced to your CRM
- Meetings booked straight into your calendar
- Weekly report: dials, connects, conversations, objections, meetings
Invoiced in USD, paid in advance, exclusive of applicable taxes and bank or FX charges. No rev-share, no equity, no hourly billing.
What counts as a qualified meeting
A qualified meeting counts toward your block only when it is an ICP-fit account, the agreed title, a confirmed need or timing, a time accepted and re-confirmed before the meeting, and the meeting held. No-shows don't count. We re-book them.
Compliance
We call business lines during business hours in the prospect's time zone, identify ourselves and the client on every call, maintain an internal do-not-call list honoured immediately, scrub US lists against the National Do Not Call Registry, and follow call-recording consent rules for the state or province we're calling into.
Invoiced in USD, paid in advance, exclusive of applicable taxes and bank or FX charges. No rev-share, no equity, no hourly billing.
Lead Qualification Calls FAQ
What is a qualified conversation?
A conversation where the decision maker was reached, need and timing were confirmed, and structured notes are in your CRM. Wrong numbers and gatekeepers don't count.
Can you qualify against our custom criteria?
Yes. We write the qualification path from your definition of a good lead, and you approve it before calling starts.
What does it cost?
$6,000 USD per block of 60 qualified conversations, after a one-time $1,500 onboarding fee.
Book a 15-minute call.
Tell us what you sell and who you sell it to. On the call we'll tell you honestly whether cold calling can produce qualified meetings at your price point — and if it can't, we'll say that too.