B2B Cold Calling for Industrial Automation Integrators
$1,500 to onboard. $6,000 per block of qualified meetings. Delivered, then the next block starts.
Managed cold-calling infrastructure for Industrial Automation Integrators: a dedicated, trained caller, a verified list, the dialer, and weekly reporting — a block is 8 qualified meetings, $750 per meeting.
Who we call
Plant managers, engineering managers, and VPs of operations with capital approved — the people who own a line that needs automating and the budget to do it.
Where the list comes from
We build the list from plant databases and capital-project signals — expansions, new lines, automation engineering job postings — then verify the direct line of whoever owns the project budget.
The meeting we book
A plant walkthrough or project scoping call: the line, the bottleneck, and whether a scoped integration project makes sense.
Script angle
Automation buyers think in throughput and payback periods, so the script opens with labor costs and line capacity, not robot brands. We qualify capital approval on the first call — a walkthrough without budget is a tour, and we don't book tours.
The objection we hear most, and what we say
"We did an automation project and it went badly."
"That's more common than anyone admits — usually scoping, not the hardware. That's exactly why we start with a walkthrough and a written scope before anything is quoted. Worth an hour on the floor to see what we'd do differently?"
A sample opener
- 00:00:02Hi {first_name}, this is Jesse from {client_company} — we integrate automation for plants like yours, got 40 seconds?
- 00:00:14The plants calling us lately all say the same thing: they can't hire the line operators, so the line has to change.
- 00:00:26If that sounds familiar, we'd walk the floor and leave you a scope. Is that worth an hour?
Deal math
8 meetings per block × 20% close rate = 1.6 deals per block
In this market, a deal means integration projects typically worth $25k–$500k+. At a 20% close rate from held meetings, one $6,000 block pays for itself with a single deal in most cases.
Projects run $25k to $500k+, and reaching capital-approved buyers takes many dials, so the block holds at 8.
List build, script, number provisioning, CRM/calendar hookup, caller training on your offer.
$1,500 to onboard. $6,000 per block of qualified meetings. Delivered, then the next block starts.
- One dedicated, trained English-speaking caller
- ~150 dials per working day
- A verified list of decision makers, built around your ICP and refreshed for every block
- Properly provisioned business numbers, monitored for reputation and spam flags
- Our own dialer with recording
- Scripts written by us, approved by you
- Call notes and recordings synced to your CRM
- Meetings booked straight into your calendar
- Weekly report: dials, connects, conversations, objections, meetings
Invoiced in USD, paid in advance, exclusive of applicable taxes and bank or FX charges. No rev-share, no equity, no hourly billing.
What counts as a qualified meeting
A qualified meeting counts toward your block only when it is an ICP-fit account, the agreed title, a confirmed need or timing, a time accepted and re-confirmed before the meeting, and the meeting held. No-shows don't count. We re-book them.
Compliance
We call business lines during business hours in the prospect's time zone, identify ourselves and the client on every call, maintain an internal do-not-call list honoured immediately, scrub US lists against the National Do Not Call Registry, and follow call-recording consent rules for the state or province we're calling into.
Invoiced in USD, paid in advance, exclusive of applicable taxes and bank or FX charges. No rev-share, no equity, no hourly billing.
Industrial Automation Integrators FAQ
How much does cold calling for Industrial Automation Integrators cost?
$1,500 to onboard. $6,000 per block of qualified meetings. Delivered, then the next block starts. For Industrial Automation Integrators, a block is 8 qualified meetings — $750 per meeting. Invoiced in USD, paid in advance, exclusive of applicable taxes and bank or FX charges. No rev-share, no equity, no hourly billing.
What counts as a qualified meeting?
A qualified meeting counts toward your block only when it is an ICP-fit account, the agreed title, a confirmed need or timing, a time accepted and re-confirmed before the meeting, and the meeting held. No-shows don't count. We re-book them.
What's the most common objection when calling Industrial Automation Integrators prospects?
"We did an automation project and it went badly." — "That's more common than anyone admits — usually scoping, not the hardware. That's exactly why we start with a walkthrough and a written scope before anything is quoted. Worth an hour on the floor to see what we'd do differently?"
Book a 15-minute call.
Tell us what you sell and who you sell it to. On the call we'll tell you honestly whether cold calling can produce qualified meetings at your price point — and if it can't, we'll say that too.